
iPad Era: The post-PC era comes into its right. At a special event on the second of March, 2011, when the world saw the iPad 2, Steve Jobs talked about the occurrence of the post-PC era, what means the dominating in the market of simpler, more understandable, and more intuitive than simple PC devices.
Confirmation of the Steve‘s words can be called as declining sales of computers around the world, and the enormous popularity of iOS-devices, and in particular the iPad, which today is a prime example of post-PC era devices.
Already today mobile devices have become an integral part of our lives. Most rapidly penetrating into our life devices were tablets. Less than 3 years of existence it became self-sufficient unit, which doesn’t need to be managed through the stationary centre (computer), and do a list of key tasks better than computers and smart phones.
Why?
PC market is losing its positions slowly but surely. Hopes of investors assigned to computer manufacturers justify are and with a less success.
According to Gartner research of computers in the quarter fell to 8.3% compared to the same period last year and grew by only 2.5% compared to the previous quarter. It should be noted that Gartner the quarterly forecast was more optimistic. The company does not expect such a sharp decline in the supply of computers, predicting only 2.1% drop compared to the previous year and 9.4% growth compared to the second quarter.
The market is in anticipation of Windows 8
Do you remember how figures of iPhone 4S fell before the start of iPhone 5 selling? Users postponed updates to a later date in anticipation of the new iPhone. The same thing is here. Many users are waiting for the announcement of Windows 8 and the computers that run by the system. October 26 is the date of the announcement. It is the starting point for entry into the market of large number of computers managed by the new operating system Microsoft. A halo of her presence in the market will be huge as ever: the company has created an ecosystem that combines not only computers, but also tablets and smart phones.
Failing of selling of ultra books.
We told you earlier about bad dealing of ultra books. Super-thin notebook market is controlling by Apple, but soon that may change. Falling sales of ultra books directly affect the overall numbers of shipped computers. Salvation will come, of course, from Microsoft. The market will be saved only by arrival of Windows 8, which could stimulate the failed selling of ultra books.